Friday 30 September 2016

Evaluation


What have you learnt from completing this task?
From completing this task, I have learnt about many things I did not know before. I have learnt about the different conventions of magazines, for example mastheads, feature stories, skylines and plugs. These are things I did not know the names of before, and just saw them on magazines and didn’t really think much of it. I have used my skills of Photoshop which I already had, as well as expanding on them and improving the overall quality of my work. I have also learnt about the different stages of making a magazine, from initial ideas of names and layouts, to drafts and all the way through to taking photos and editing them to actually make the product itself. I have also learnt how to analyse magazines effectively, to pick out the key features and conventions and their purposes. I have found this is a very important skill to have as the knowledge I have learnt about what makes magazines effective can be applied when I my own magazines, as I know what it is which appeals to the reader/target audience.
How have you used technology?
While completing the task I have used a range of different technologies. I have used computers and the internet to plan and research before making my product. Also for my planning and in order to present my work on my blog, I have used Microsoft Word, PowerPoint and Publisher, for example I used Publisher to create the digital drafts for my cover and contents page, then used PowerPoint to present them on there and annotate them. I also used a phone camera to take my images for the task, then a USB to transfer my images from the phone to the computer. I then used Photoshop to edit my images and create the final product.
What conventions have you used and why?
The masthead was an extremely important convention of my magazine front cover, as it is what tells the reader/target audience the name of the magazine. This is important because the name of the magazine can say a lot about what the magazine is about. For example, my magazine being called ‘Campus Connect’ instantly tells the reader that my magazine is educational and contains information related to college and is suitable for college students.
The skyline and footer of the magazine offer extra information about the contents of the magazine to the target audience. For example, the footer of my magazine is very similar to a feature story or a plug, as it is telling you something about what has been written about in the magazine, but it is also advertising an event. I have used a plug on my front cover as it is another key convention of a magazine.
The plug I have used is to advertise NUS cards, which would appeal to my target audience of college students as student discount would be very useful to them.
Around the main image of my magazine, I have added lots of feature stories from inside the magazine. This is very conventional of a magazine because the audience can see very quickly some of the articles which are in the magazine, and decide whether they want to buy it. The aim of using feature stories is that the audience will see them and these will appeal to them, resulting in them buying the magazine.
What would you change if you were to do this task again?
If I were to do this task again I would organise my time better so I had time to take my images using a DSLR or bridge camera. I would do this so that my images were better quality, but also so that I gained more skills which would be transferable for future assignments. I would also spend more time in Photoshop creating my product, so that the quality would be of a higher standard. I would also make sure to take more photos, so I had a wider selection to choose from.


Final Product


This is my final product for the front cover and contents page of the college magazine.




Thursday 29 September 2016

Creating My Product

I created my final product using Photoshop. 


First of all, I opened my image in photoshop, I then used the magic wand and paint bucket tool to change the colour of the book the girl is holding. I did this so that is matches my house style colours. I then added a skyline and footer.


I then added the masthead of my front cover, making sure this was in a lot bigger font than the rest of my text, as this is conventional for a magazine. 


I then began to add my feature stories. By drawing a white rectangle shape and reducing the opacity to 50%, then placing it behind my text. 
 



After adding my feature stories, I then added the barcode, price, issue number and date, and contact information.

The final thing I added was my plug to promote the NUS discounts.  



Thursday 22 September 2016

Photographs for Front Cover

I took several images for my front cover, using different angles and framing. 


My images
For the front cover of my magazine, I would not use an extreme close-up, as this is not conventional because you can not see what the image is showing e.g. mise-en-scene and background. 

I looked through my images and decided on my favourite four. 



                   



I think these images are the best quality out of the ones that I took. I now need to decided which one to use for my front cover. To do this, I will take into account positioning of my feature stories, masthead etc and also the colours used in the image

Basics of Photoshop


  • To create a new document:
                                               
                                    File -> new -> international paper
                                                                                    (RGB Colour mode)


  • Keys things to remember when using photoshop:


-       Using layers (MUST LABEL THEM)
-       Using the toolbar



  • Opening an image:

                                    File -> open -> this open sin new tab -> drag tab to side use move tool to drag image into original document


  • How to transform the size of an image:

                                    Edit -> transform –> scale -> hold shift and pull from corners
                        Click on circle with line through to discard any transformation changes


  • Always duplicate the orginial image incase something goes wrong
                                    Click on layer -> duplicate layer


  • Use quick select tool to delete background


  • To create a new layer, click on the square tool at the bottom of the layers tab.


  • To add text, click on the “T” icon in the toolbar.


  • Add a stroke or outline to text:
           
                                    Double click box -> stroke


  • Add stroke to main image:

                                    Drop shadow -> blend mode -> normal


  • To zoom in and out: hold alt



  • Change eye colour: select eyes -> brush tool -> change opacity.


My practise photoshop work:







Wednesday 21 September 2016

Mise-en-scene

The location of images, clothing of models and props are extremely important in taking photographs for magazines. This is so the mise-en-scene of the image suits the fact my magazine is a college magazine targeted at students.

Location Ideas

  • Near lockers
  • Near library
  • In a classroom
  • In the canteen
  • In outside areas
  • Near ‘Wyke’ sign
  • People working at desks
  • Near display boards for subjects

Clothing

  • Casual, everyday clothing
  • Jeans
  • T-shirt/jumper
  • Jackets/hoodies

Props

  • Bags
  • Folders
  • Pens
  • Paper
  • Headphones
  • Notebook
  • Textbook
  • Money
  • Bus pass 
  • Cameras

Framing Images

1) Extreme close-up: only a small section of the person's face can be seen e.g. the eyes. This is done for dramatic effect and would not be appropriate for the front or contents page of my magazine.

2) Close up: Different to an extreme close-up. In this kind of frame, for example someones entire face would be able to be seen. 

3) Medium close up: Most conventional shot for a magazine as it shows from the waist upwards of a person. Being this far away it also allows a lot of the background to be seen, e.g. lockers which would show the mise-en-scene of the magazine. 

4) Long shot: A long shot shows the entire person, from head to toe. This can also allow a lot of the background to be shown. 

5) High angle: A high angle is taken from above to create the feeling of the camera looking down on the model/subject. For example, this type of shot could be used for a feature story about exam stress as it could connote the feeling of all the stress is piling on top of the person and becoming too much, this would be very dramatic.

6) Low angle: A low angle is the opposite to a high angle, the camera is looking up at the subject of the image.

7) Two shot: A two shot features two people in the image. You can have a medium close-up two shot or a long shot two shot.

8) Image framed to the left: An image framed to the left is when the person is stood to the left of the image, this could be done so that the background of something else can be seen on the right. 

9) Image framed to the right: An image framed to the right is when the person is stood to the right of the image, this could be done so that the background of something else can be seen on the left. 

10) Central image:A central image is when the subject of the image is right in the middle of the frame. 

Examples of these frames: 


Extreme close-up

Close-up
Medium close-up


Long-shot

High angle

Low angle 

Two shot

Image framed to the left

Image framed to the right

Central shot

Feature Story Ideas

These are some examples of the types of stories I would include in my magazine:

  • New Year, New Start: 15 ways to make the most of the academic year
  • Hull Hitting Headlines: City of Culture 2017
  • Halloween Hacks: Get organised with ways to have the best and cheapest Halloween ever
  • Need support? All the information you need regaring counselling, learning support, finances and much more
  • Summer success: See how this year’s leavers achieved and where they are now
  • Music exclusive: your favourite bands and artists are coming to a venue near you
  • All you need to know about student discount
  • Revision Tips
  • Mega deals: money off just about everything you need when you buy a nus card now
  • Personality quiz: see what kind of person you are, are how to make the most of it 

Colour Schemes

I experimented with different colour schemes for my magazine house style.
I have decided to use the third colour scheme (purple, black, grey and white). I have chosen this because it will be a recognisable house style to Wyke College students. 

Sunday 18 September 2016

Name Ideas

For the magazine’s name, I came up with a list of ideas.


Initial Ideas: 

- WEEKLY WYKE

- BE SUCCESSFUL 

- THE WEEKLY

- YOUR EDUCATION

- YOUR LIFE

- COLLEGE LIFE

- WYKE WEEKLY

- CAMPUS CONNECT

- EDUCATION EXCELLENCE

- SIXTH FORM SUCCESS

POTENTIAL

- BELIEVE ACHIEVE

- LIFE @ WYKE 

I then narrowed it down to my favourite four, and then made a poll social media, of which the majority of my friends/followers are of college age. I thought it was important to do this so I had not just my own opinion, but also the opinion of my friends and people the age of the target audience for my magazine, which is college students. 



As a result of my poll, I have decided the name of my college magazine will be 'CAMPUS CONNECT'. 

Experimenting with font ideas:




Saturday 17 September 2016

Digital Drafts

This is my initial outline for the front cover of my magazine. It includes nearly all the conventions of a magazine. 



FRONT


I then created a more detailed digital draft of the front cover of my magazine, including the magazine name, detail on feature stories and the images a brief description of the images I am going to use. 




I have decided the image for my front cover is going to be a student instead, as this is more conventional of a magazine. 
I then did the same for my contents page.



CONTENTS PAGE








Wednesday 14 September 2016

Mood Board

Things that I would relate to college life. Including, exams, student discounts and social media. I have chosen these the target audience for my magazine is college students, and these are some things that college students would like/be interested in. 

Conventions Research

Analysing different college magazines and identifying the different conventions they have using LIIAR.






Semiotics/LIIAR Analysis

Key media terms

A Text

In media studies, a text is any mass media product.

Deconstruction

Taking apart a text to see what elements construct it.

Signs and signifiers

Things we ‘read’ and see as clues to the meaning of a text. A denotation is a sign and a connotation is a signifiers..

Denotation

What you actually see in front of you, what the text is.

Connotation

The meaning which are inferred from the text.

Conventions

Expected and predictable elements of a text.

Codes

A common theme, image etc. in a text e.g. a spaceship in a science-fiction film.


Media key concepts: LIIAR Analysis

L(anguage): The images, colours and layout of a text. These are used in a way to suit the target audience.

I(nstitution): A brand or company behind the product which is recognisable. The institution can influence the way people think. A collection of institutions is called a conglomerate.

I(deology): Beliefs and values that the institutions have, this is expressed through the media.

A(udience): Who is watching/reading/listening to a text.
                     Mass audience: Wide-ranging audience e.g. across different generations.
                     Niche audience: A small and specific audience
                Audience is fragmented because of technology. An example of this is people watching programmes at different times e.g. watching a programme on catch up. An audience being fragmented means less people will watch an advert at one time, meaning the institution will have to invest in showing their text more often/on different platforms.

R(epresentation): Different groups of society being shown in the text. It is important for media to have a good representation of different social groups, genders, class, ages, sexualities etc. as it will make their text more relatable to a wider audience.


Monday 12 September 2016

College Magazine Brief


To design a college magazine front cover and mock up contents page. Images used must be original.